Dream Aesthetics provides non-invasive aesthetic enhancements. Increasing the natural beauty of their clients and make them look and feel amazing.
The goal of their logo design was to communicate the professional and friendly nature of their service.
Their target audience age group for dermal fillers is 30+, and 21+ for botox lip fillers.
Within the logo design, the bold modern “DREAM” text mirrors their professional nature. While the “Aesthetics” text is in a handwritten style, which encompasses their friendly personal touch.
The softer colours of white and turquoise steer the feel of the brand towards cosmetic products, and away from cosmetic surgeries.